Australian brands spend over $100 million a year on ad fraud. Unknowingly, of course.
16 May 2023, 11:27
Australian brands spend over $100 million a year on ad fraud.💲
Unknowingly, of course.
It comes in the form of bots flooding websites with views, fake clicks and impressions.
As the investment in digital marketing increases, so does the saviness of scammers.📈
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